When you're finished changing, you're finished. -Benjamin Franklin

A few months ago, we celebrated Untappd's tenth anniversary – a true milestone – and in the coming month we will reach another almost unbelievable number: Untappd's one billionth check-in. It's both humbling and invigorating to reflect on that fact, and of course, we have our loyal users around the globe to thank for making Untappd the #1 social app for beer drinkers. 

Untappd, and the unique opportunity to earn badges on the app, has not only become part of a regular routine for millions of users, but has become part of our popular culture. After ten years, we are excited to share a reimagined badge platform that brings expanded opportunities to engage with Untappd badges. 

In late Spring, we will be releasing our next set of new core badges, as suggested and upvoted by our user community. To keep core badges fresh, and represent our diverse set of users, going forward we will routinely survey our user community for new core badge ideas via notifications on the app. Users will then be invited to upvote the themed badge they want to see released, and the winning badge will be released shortly thereafter. We hope this will encourage more of our users to participate in selecting our new badges! 

Because the Untappd community is made up of an increasingly diverse group of users around the globe, we will be limiting future Untappd holiday badges to those that are international in scope or beer-centric. There will still be a wide variety of new and exciting badge-earning opportunities.

While we will also retire some older badges, such as Middle of the Road, we will be updating the artwork on some favorites, and introducing new, limited-release badges later in the year - stay tuned to the Untappd App and follow us on social media to stay in the know! 

As we look forward to the community getting back together in-person more this year, we raise a beer to you, our users, as we head toward the year ahead. From all of us here at Untappd, here's to you!